Explore floriculture shows what flowers and plants do for people's well-being and for greening and shows what the sector does in terms of sustainability, innovation, well-being and the value of the sector, among other things. Supported by reliable facts and figures.

Explore floriculture is an initiative of Glastuinbouw Nederland (GTNL), Plants and Flowers Foundation Holland (PFFH), Royal FloraHolland (RFH), the Association of Wholesalers in Flower Farming Products (VGB), Royal Anthos, the Royal Association of Florist Retailers (VBW), Plantion, Tuinbranche Netherlands, the Royal General Association for Flower Bulb Culture (KAVB) and the LTO Department of Summer Flowers.